Every child's bedtime nightmare is brought to life in this, the second ad in the latest campaign for Bank of Ireland, which focuses on interviewing mythical Irish creatures.

A spiky eared, big googly eyed 'manimal' is loitering about under a bed, amongst toy boxes and scuttling spiders, waiting for his moment to spook an unsuspecting child. It turns out it's all getting a bit cramped under there for him and his equally scary looking wife and frankly they could do with a 'bigger gaff'. This won't be a problem with a Bank of Ireland mortgage.

The Bogeyman character was built in 3d from drawings proved by director Rory Kelleher. Originally based on a strange little creature called a Tarsier, modifications were made to allow the Bogeyman to talk and engage in a more endearing way. A lengthy modelling process was embarked on to get the look of his furry skin just right while the facial expressions and lip-synching was worked on in tandem. Further challenges included matching the velvet of his 3d arms and hat to the velvet of his live action coat. The feathers around his head were also added to in 3d and the background characters were worked up to a similar level.