On Sunday 30th September classic soap "Corrie" started to look a little different, with a huge sponsorship changeover from long standing Cadbury's to the furniture store Harveys.

Glassworks spent eight weeks working closely with Proximity London and Plunge Films director John O'Driscoll to convincingly 'Bring your Home to Life' in this set of idents, which see ordinary household objects magically animate in order to get involved in watching some telly with the rest of the family.

The first set of idents, 'Lounge' shows ducks decorating the wall come to life and fly onto the back of the family sofa. A traditonal Buddha figurine shakes himself awake, jumps off his shelf and thumps down next to an 'Action Man' on the carpet, who has since rolled onto his stomach and is staking out the living room with his binoculars.

In 'Bedroom', as a girl cosies down to watch her favourite show, a mannequin turns towards the screen, a fluffy bunny and rag doll shift along the bed and teddy pops his face around the door.

'Kitchen' sees a chicken shaped tea cosy puff into life, animal magents huddle together on the fridge door and a romantic salt and pepper pot pair getting cosy, all in prepartion for their favourite programme.

Each usually inanimate object was built, animated and rendered by the Glassworks 3D team. They were then carefully composited into the shots by Aleks in Smoke, which also allowed the edit to be tweaked once the 3D elements were in place.