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The spotlights blaze, the music swells, there's electricity in the air ... it's Showtime!

John Mathieson's exciting new spot see's the exuberant side of Kylie Minogue bursting onto stage to launch KM2 "Showtime", her dazzling new fragrance.

We sent our top man to Paris, by night, to photograph the Place Vendome. From these 100's of photographs, Glassworks re-created the Place Vendome into a virtual world, giving us total freedom to place Kylie in situ. The "disco" cube was entirely created in 3D under the supervision of James Mann and Kylie herself was shot against grey (to maintain absolute detail) and incidental flash lighting was used to help composite her into her virtual background.

The whole project was carefully composited by Duncan Horn in Flame where additional lighting effects were added to enhance the excitement and energy of the spot.

 
   
   
 
 
 
  Advertising Agency: Air Paris
Creative Director: Van Tram
Agency Producer: Helene Gasparini
Production co: Milky Way
Director/DoP: John Mathieson
Producer: Maria Tamander
Offline Editor: Rick Waller
Glassworks Team
TK Operator: Tareq Kubaisi
Flame: Duncan Horn
Lead 3D: James Mann
3D: Jaroslav Polensky and Matt Lowrey
Producer: Misha Stanford-Harris
 
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