The aim of this commercial is to promote energy conservation by highlighting just how much is needlessly wasted. The large-scale end-shot hopefully really drives the point home, to the extent that we are compelled to change our ways.

Very minor work was required on the opening section. The end shot required most work. The lights turning on were animated in Flame. Extra lamps and workmen were also composited in to various scenes. Only about 50 lamps were shot at the front of the shot. So all the others were built in CG, animated to turn on as required, then composited back into the shot. Glows in the night sky and a twinkling effect were also added in flame.