Our Work
About this video
The bookmark of most I phones and British Public alike, Argos is a household name in the UK and stands up to a wealth of consumer responsibility. A delightful backdrop and theme for the new Argos Campaign by CHI "Order online today and Enjoy today" is the slogan and heart of this commercial. Creative team Matt and Wayne conceptualised this lovely Summer scene whilst Stink water the seeds of a good idea executed by the direction of StyleWar. Glassworks enhanced the day's pleasure with pixelated and moulded characters visuals built in 3D to give them the distinctive quality as well as to effect of the fluid integration into the live action. Composited in 2D, the control of the tactic used by the Glassworks team included 4 modellers over 6 weeks making and rendering the objects and scenes whilst applying the voxelisation program to bring everything together.
Credits
- Director
StyleWar - Production Company
Stink - Production Company Producer
Juliet Naylor - Production Company Producer
Kitty Hackney - Advertising Agency
CHI & Partners - Agency Creative
Matt Collier - Agency Creative
Wayne Robinson - Agency Producer
Sian Parker - Editor
Tom Lindsay @ Trim
Glassworks team
- 3D Lead
Alastair Hearsum - 3D
Darren Cullis - 3D
Roman Vrbovsky - 3D
Jonathan Ridge - 3D
Jon Bragado - 3D
Ben Beckett - 3D
Matthew Fletcher - Flame Lead
Ruben Llusia - Flame Assist
Alex Blasco - Flame Assist
Mikel Gomez - Flame Assist
Hani Abdalla - TK Colourist
Ben Rogers - Producer
Kirsty Rutherford
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